One partner

From demo to
remarketing,
all from a single source

We bring together technical services, logistics and software for your demo pool and finance your devices on top. This combination is only available from CDS / The Demo Company. We also support you with new product distribution, remarketing and the rollout of your products.

Strengthen sales
Why you need a demo pool
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Reasons for a demo pool: buying decisions are made in hands-on trials, and every trade show needs a device ready to go
LIMES Demo Software

Digital process control developed exclusively for demo equipment management: not a module, but a specialist tool.

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Logistics, Installation & Returns

We deliver, install and collect your demo devices, uncrated and right to the exact place of use.

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Demo touchpoints
Wherever your potential customers are
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Demo pool and its use cases: trade shows, showrooms, proof of concept, roadshows, events, press, influencer marketing, retail, try and buy, use what you sell
Remarketing

Value-preserving remarketing of your test, demonstration and demo devices

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New Product Distribution

Sales and distribution of new products for manufacturers without their own infrastructure in Germany and Europe.

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Rollout

Pre-configured, delivered, installed: we handle your hardware rollout right to the workplace and take back old devices on request.

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Why CDS

Specialised in what your demo equipment needs

Behind The Demo Company are dedicated teams for technical services, logistics, software and sales. For you, all that matters is one central point of contact who supports your demo pool through every phase.

Demo Equipment from Day One

Demo equipment management has been our core business since 1993. The experience from this work goes into every demo process we handle.

Our Own Software LIMES

With LIMES, you manage your demo pool in a system we developed specifically for this purpose. This lets you keep track of where your devices are and when they will be available for their next deployment.

End-to-End Support

From planning and deployment to return and remarketing: we support every phase of your demo pool. You have one point of contact and keep track of every device.

What sets us apart

More than
a service provider.
Your strategic partner.

CDS is pioneering a new understanding of demo equipment management. We think in partnerships, not in orders.

33

Years of experience

More than three decades of hands-on experience with product demos.

25

Manufacturer pools

We manage a dedicated demo pool for each of them.

25k+

Product demos

Delivered, installed, collected and prepared for the next deployment, every year.

70

Countries in EMEA

We ship your demo devices centrally from Germany to each of these countries.

Partner Markus Eisemann
Markus Eisemann
Manager Channel Sales Sharp

The added value is absolute professionalism and reliability.

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Partner Tim Leisenberg
Tim Leisenberg
Regional Sales Manager SMART Technologies

Since we started working with CDS, we have, quite literally, one less thing to worry about.

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Partner Andreas Fernandez
Andreas Fernandez
Field Application Engineer / Technical PM DACH at ViewSonic Technology GmbH

CDS has excellent in-house logistics.

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Martin Sazinger
Head of HPE Demo Programme EMEA

CDS is a reliable partner that recognises its customers' challenges and responds flexibly to changing requirements.

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Your Contact at CDS

Talk to our specialists

Behind every service at CDS are experienced IT and high-tech specialists. We listen, work with you to find solutions, and guide you through the process from the initial consultation to implementation. Get in touch with us however you prefer.

Careers at CDS

Start your career with the high-tech experts

Together, we master every challenge

Zwei junge Personen, eine blonde Frau und ein Mann mit Brille und Bart, die vor einem Laptop an einem Schreibtisch in einem modernen Büro lächeln.